Avery Dennison

Official KLABU kit partner

Avery Dennison - the official names and number partner for The Premier League, Real Madrid, F.C. Barcelona and Bayern Munich - was integral in the launch of KLABU’s first home and away kits (The Kalobeyei Spirit collection) supplying premium quality trims, badges and heat transfers for the entire range.

This Avery Dennison kit sponsorship of our new One Club collection is just a start, with many engaging activations lined up for later in the season. With Avery Dennison as our partner we can continue to create quality products and connect a global community through our mission.

EA Sports

Esports partner

Uniting e-gamers from around the world to build a growing KLABU community within the global FIFA movement, reframing perspectives on refugees and welcoming new members to our ever-flourishing club.

The UN Refugee Agency UNHCR

Endorser

For children and youth uprooted by war or persecution, sport is much more than a leisure activity. It’s an opportunity to be included and protected – a chance to heal, develop and grow.

UNHCR works to utilize the unique ability of sports programmes and sports partnerships to achieve better outcomes for displaced and stateless people – including girls, boys, young women and young men – and their communities.

UNHCR has endorsed KLABU in many ways, working closely together with us, other organisations and the refugee and host communities to power access to sports equipment and clothing in a durable way through KLABU clubhouses / sports libraries.

The Kennedys Amsterdam

Campaign partner

To launch KLABU and our first sportswear collection in 2019, The Kennedys worked with us to create ‘The Spirit of Kalobeyei’ – a campaign that highlighted the opening of our first Clubhouse in the Kalobeyei Refugee Settlement (population of 36,000) in northern Kenya, where sports initiatives were near non-existent.

The campaign featured KLABU’s first line of products and included a 30-page print booklet, a series of films, creative assets for the @theklabu Instagram channel and portraits of refugees and locals living in Kalobeyei, captured by photographer Coco Olakunle (an ex-Kennedy).

The Kennedys Amsterdam is Wieden+Kennedys Amsterdam’s creative incubator program that operates as its own agency within the agency, where new talent gets the chance to work on real assignments with real clients and real deadlines.

We are excited to work with the Kennedys on future campaigns.

TO BE ANNOUNCED